Mar 11, 2009
Demand management promises the next generation of supply chain forecasting, however it can be a complex initiative involving a cascade of changes in jobs, organizational structure, and communications within and outside the enterprise. Is such an initiative worth it? How hard will it be, to get it right the first time?
Guest 1: Ashwin Rangan, Former CIO, WaI-Mart
Guest 2: Tim Payne, Research Director, Gartner, Inc.
Guest 3: Simon Ellis, Practice Director, Supply Chain Strategies, IDC
Guest 4: Larry Lapide, Ph.D., Research Director, Demand Management Solutions Group Director, Demand Management, MIT Center, Transportation & Logistics
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